Privacy Policy

Balance Counseling — Effective Date: September 3, 2026

Overview

Balance Counseling respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains what information we collect, how we use it, how it may be shared, and how we protect your privacy when you visit our website, contact our practice, or communicate with us by phone, email, or text message (SMS).

Information We Collect

Balance Counseling may collect personal information that you voluntarily provide to us, including: Name, Phone number, Email address, Contact information, Information submitted through website contact or referral forms, Appointment or scheduling information, Communication preferences, and information you provide when communicating with our practice by phone, email, or text message. Our website may also collect limited technical information, such as browser type, device information, IP address, and website usage information, when applicable.

How We Use Your Information

We may use personal information to: Respond to inquiries and requests; Communicate regarding appointments, scheduling, or services; Send appointment reminders and other practice-related communications; Respond to referral requests; Provide information about Balance Counseling's services; Communicate with current or prospective clients; Maintain and improve our website and services; Meet legal, regulatory, administrative, or professional obligations; Protect the security and integrity of our systems and services.

SMS/Text Messaging

If you provide your mobile telephone number and consent to receive text messages from Balance Counseling, we may use SMS/text messaging for practice-related communications, including appointment reminders, scheduling information, and other communications you have agreed to receive. SMS consent is not shared with third parties or affiliates. Your mobile phone number and SMS opt-in/consent information will not be sold, rented, or shared with third parties or affiliates for their marketing or promotional purposes. Consent to receive text messages is not a condition of receiving services from Balance Counseling. Message and data rates may apply. Message frequency may vary. You may opt out of receiving SMS messages at any time by replying STOP. You may reply HELP for assistance or contact Balance Counseling directly.

How We Share Personal Information

Balance Counseling does not sell or rent your personal information. We may share personal information with service providers that assist us in operating our practice or providing services, such as technology, communications, scheduling, billing, website hosting, or other administrative service providers, when reasonably necessary for those services and subject to applicable privacy requirements. Information may also be disclosed when required by law, regulation, court order, or other legal obligation, or when otherwise permitted or required under applicable professional and healthcare privacy requirements. SMS consent and SMS opt-in information are not shared with third parties or affiliates for marketing or promotional purposes.

Healthcare and Confidentiality

Because Balance Counseling provides behavioral health services, certain information may also be protected by federal or state healthcare privacy and confidentiality laws. When applicable, protected health information is handled in accordance with applicable privacy requirements and Balance Counseling's healthcare privacy practices. Please be aware that standard website forms, email, and SMS communications may not always be appropriate for communicating highly sensitive or urgent clinical information. Do not use website forms, email, or text messaging for emergencies. If you are experiencing a medical or mental health emergency, please call 911 or go to your nearest emergency room.

Data Security

Balance Counseling takes reasonable administrative, technical, and physical measures to safeguard personal information. However, no electronic transmission or storage system can be guaranteed to be completely secure.

Your Choices

You may choose not to provide certain personal information through our website. You may also contact us to request that we update or correct contact information you have provided. You may withdraw your consent to receive SMS communications at any time by replying STOP to a text message from Balance Counseling.

Third-Party Services and Links

Our website may contain links to third-party websites or use third-party services. Balance Counseling is not responsible for the privacy practices of websites or services that we do not control. We encourage you to review their privacy policies before providing personal information.

Changes to This Privacy Policy

Balance Counseling may update this Privacy Policy periodically to reflect changes in our practices, technology, services, or legal requirements. Updates will be posted on this page with a revised effective date.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact: Balance Counseling, 6841 Wrightsville Ave., Suite 201, Wilmington, NC 28403. Phone: 910-620-5328. Fax: 910-903-7132. Email: [email protected]. Website: www.balancecounselingwilmington.com